Digital Marketing With Freelancing
Your ultimate guide for learning digital marketing from the professionals.
Best Digital Marketing Course: Learn and Get Hired as a Digital Marketing Expert
Master Digital Marketing Strategy, Social Media Marketing, SEO, Facebook, Instagram, Content Marketing, YouTube, Websites, Analytics & more. Learn Digital Marketing from Industry Experts and build a successful business online or a smart career in Freelancing.
What you'll learn:
- Grow a Business Online From Scratch
- Get ahead of your competitors with proven marketing strategies
- Top social media marketing strategies to brand yourself or your business as an authority
- Learn how to use content marketing to grow your business! Create your own Content Marketing plan
- You will understand SEO and improve your own or client's website ranking
After Completing This Course You'll Be Able To:
- Grow Your Business Online
- Work as a Digital Marketing Freelancer
- Get Hired as a Digital Marketing Expert
1. Introduction to Digital Marketing
- What is Digital Marketing?
- Concepts of Digital Marketing
- Understanding traditional and digital marketing process
- The difference between digital marketing and traditional marketing
- Digital marketing tools
2. Social Media Marketing
- Core Concepts of Social Media
- How social media marketing is different than others
- What and why is Social Media Marketing
- Social media business account for (Facebook, Instagram, LinkedIn, Twitter)
- Buyer’s Journey Alignment with Platforms Behavior
- Community Building Techniques
- Content over Social Media & Hashtag Implementation
- Audience Insight Analysis
- Social Media Marketing Automation
- Implement A/B Testing for Social Media
3. Facebook Business Page
- Types of Facebook page that suit your needs
- Introduction to Facebook page
- Facebook page creation
- Optimizing of the Facebook Page for greater discoverability
- Explain offer, event, service, shop
- Facebook page insight
4. Search Engine Optimization (SEO)
- Introduction to SEO
- What are search engines and how they work?
- What is SERP?
- What is Search Engines Algorithms?
- What is keywords?
- Keyword Research free and paid method
- SEO Ranking Factors
- Top tools for SEO optimization
- Requirements of On-Page & Off-Page Optimization
- Understanding Google Search Console
- Understanding Google Analytics
5. Planning for a Website
- Introduction to website and how it works
- Different types of websites
- Planning and conceptualizing a business website
- Booking a domain name & web hosting
- Adding domain name to web Server
- Building website using CMS
- Adding webpages & content
- Landing Pages & Optimization
6. Content Marketing
- Core concepts of content marketing
- Objective of content marketing
- Content marketing 7 step strategy building process
- Optimizing content for search engines
- Developing Goals, Customer Personas, Topics
7. Affiliate Marketing
- Core concepts of affiliate marketing
- 3 A’s of affiliate marketing
- How to be a super affiliate?
- Different ways to do affiliate marketing
- Getting started as an affiliate
8. Email Marketing
- Email Marketing Intro
- Sign up for MailChimp and integration with the website
- Creating an email template
- Analytics in MailChimp
- Create a Campaign – Create an Email
- Key campaign measurement
- Email marketing automation